Berg Insight report on Global Automotive OEM embedded Telematics Market

Berg Insight has published a new market report The Global Automotive OEM Telematics Market – 6th Edition which analyses the latest developments on the connected car market worldwide. This study provides you with 300 pages of unique business intelligence, including 5-year industry forecasts, expert commentary and real-life case studies on which to base your business decisions.
Berg Insight estimates that more than 51 percent of all new cars sold worldwide in 2019 were equipped with an OEM embedded telematics system, up from 38 percent in 2018. North America is the most advanced market in terms of premium telematics services with an attach rate of 62 percent. The EU+EFTA region is picking up pace and had an attach rate of 61 percent. Other developed markets such as Japan and South Korea currently have attach rates of approximately 45 percent. China has emerged as an important market for telematics services with an attach rate of about 50 percent in 2019. In other regions, the attach rate is below 15 percent. GM, BMW, Mercedes-Benz and PSA are the leading adopters of embedded telematics, widely offering the technology as a standard feature across models and geographies. GM has offered telematics services for more than two decades, offering the technology as an integral part of its value proposition in North America, Europe and China. BMW introduced its ConnectedDrive service in North America and Western Europe in 1997. Other major car brands offering embedded telematics on a broad scale include Hyundai, Volkswagen, FCA Group, Volvo Cars, Toyota/Lexus, Renault, JLR and Tesla.
Berg Insight estimates that total shipments of embedded OEM telematics systems reached almost 39.6 million units worldwide in 2019. Growing at a compound annual growth rate of 10.3 percent, the shipments are expected to reach 71.2 million units in 2025. During the same time, the attach rate of embedded telematics units is forecasted to increase from about 51 percent in 2019 to 86 percent at the end of the forecast period. The number of telematics subscribers using embedded systems is forecasted to grow at a compound annual growth rate of 20.7 percent from 102.8 million subscribers in 2019 to 317.2 million in 2025.

Highlights from the report:

Insights from numerous executive interviews with market leading companies.
New data on car populations and new car registrations worldwide.
Comprehensive overview of the car OEM telematics value chain and key applications.
In-depth analysis of market trends and key developments.
Detailed profiles of 22 major car OEMs and their telematics propositions.
Updated market forecasts by region lasting until 2025.

The report answers the following questions:

What is the current status of the car OEM telematics industry?
Which are the key OEM telematics applications?
Which are the leading telematics service providers?
How are mobile operators positioning themselves in the telematics value chain?
What telematics offerings are available from the leading car OEMs today?
What business models are used by car OEMs?
How will the market evolve in Europe, North America, Latin America, Asia-Pacific and MEA?
How will autonomous cars, electric vehicles and carsharing change the need for connectivity?

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